New Booz-Allen study on the Healthcare Marketplace

April 18, 2007

Booz-Allen published a new survey this month on how consumers and health-care providers are adjusting to consumer-driven healthcare.

Still going through this in detail, but some key interesting points:

– As costs are pushed toward the consumers (through high-deductible plans and the like), consumers are increasingly shopping for value (price/quality) in choosing healthcare providers

– Consumers are not finding the information they need to effectively compare providers and make the price/quality decisions they want to make

– There is a disconnect between the information consumers are beginning to demand and what providers are able or willing to provide.

Based on the above, this fits in well with a few things we’re working on here at BRINGO. More on this later.

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